FilmFour Takes Over Channel 4 - Promotional Poster

A promotional fold-out poster produced to promote the launch of the FilmFour channel which was celebrated with a simulcast 'take-over' of Channel 4 on 31 October 1999. The front cover features a promotional image for the film 'From Dusk Till Dawn' (1996) which had its network premiere on the night. Offering the chance for viewers to sample FilmFour for free, the poster outlines the programme of films for the night, which included 'From Dusk Till Dawn', 'Caligula', 'Nadja' and 'Nosferatu'. General promotional material for the subscription channel is also included, including details about upcoming screenings, seasons and film-related shows, as well as a look ahead to the channels activities for the year 2000. Folded out completely, one side is a poster emulating the iconic theatrical release poster for 'Trainspotting', here asking readers to 'Choose Four', under a line-up style group photo of Marlon Brando, Winona Ryder, Matt Dillon and Béatrice Dalle.

Part of the Bill Douglas and Peter Jewell Collection