Odeon cinemas: 1. Oscar Deutsch entertains our nation

An account of the life of Oscar Deutsch and Odeon cinemas from the first cinema in Perry Barr, Birmingham in 1930, the birth of the Odeon circuit in 1933, its expansion through the mid 1930s and the WW2 years.The book is a celebration of cinema architecture during this period and includes many interior and exterior photographs. Includes a chapter on aspects such as administration and finance, the tie-up with United Artists, the Odeon-Gaumont merger scheme, openings, pricing and seating, Oscar Deutsch's visits to individual cinemas, booking, the audience, live shows, Saturday morning pictures and Sunday opening, television in cinemas. Other features list the films that received an Odeon general circuit release 1938-1941, a chronology of Odeon openings and takeovers, a bibliography and an index of illustrations and principal Odeon references.